Regulatory standards play a crucial role in the biocidal product market, ensuring product effectiveness and market availability. Among these, EN 14347 is particularly significant, as manufacturers must comply with this standard to meet industry requirements.This article focuses on how the marketing of biocidal products is influenced by EN 14347 and how it helps them have an advantage over their competitors. We shall discuss this standard and how it helps in the development, promotion, and testing of biocidal products in detail.
EN 14347 standard
EN 14347 is a European standard that outlines the methods for testing the basic sporicidal activity of chemical disinfectants and antiseptics. It provides an outline for testing whether a biocidal product is effective against specific spore forming bacterial strains under controlled conditions. This standard is for manufacturers who are interested in marketing their disinfectants and antiseptics products in the European Union.
Importance in the Biocidal Market
Adhering to EN 14347 standard is not just about compliance; it is also about proving the effectiveness of biocidal products to potential customers. It serves as a mark of quality and reliability that can significantly influence purchasing decisions. Manufacturers who prove their product’s compliance with this standard can differentiate their products from their competitors. This is an excellent tool to make the product to be marketed as safe and effective.
Core Aspects of EN 14347:
Sporicidal Activity Testing: The standard requires biocidal products to achieve a log reduction of 4 in viable counts of specific bacterial spores under prescribed conditions to be considered to have sporicidal activity.
Test Organisms: Bacillus subtilis and Bacillus cereus are the mandatory test organisms and they are chosen because of their resilience and relevance to practical biocontamination risks.
Testing Protocol: The protocol aims at exposing bacterial spores to the biocidal product under controlled conditions including specific contact times and temperatures. This is followed by enumeration of viable spores that could withstand the effect of biocides.
Strategic Marketing Benefits
Enhanced Product Trust
Compliance with EN 14347 not only meets legal and safety thresholds but also significantly elevates a biocidal product’s market position. This compliance is normally used in marketing materials to show the scientific validation of the product’s effectiveness, which may be an influencing factor for purchase decisions. It is one of the essential things in places like healthcare and food services where efficacy against spores is highly needed.
EN 14347 compliance can significantly enhance the consumer and B2B client trust. A manufacturer can then prove that their biocidal products are highly efficient by meeting the standards for sporicidal activity and this can have an advantage over other products in the competitive market.
Regulatory Approval
biocidal Products tested according to EN 14347 are more likely to get faster regulatory approval within the EU and other areas. Most of these certifications are mandatory requirements that need to be met for obtaining the relevant marketing approvals for disinfectants and antiseptics within the EU. The standard also has worldwide recognition from other regulatory bodies and hence the manufacturers can accelerate the international market access for products.. This standard would serve as a quality assurance mark that can be firmly conveyed during marketing campaigns, hence enhancing visibility and raising the level of consumer confidence.
Product Development Insights
The detailed testing and evaluation of biocidal products, which is a requirement of EN 14347, provides the manufacturer with very important information about the efficiency of their formulation. This might guide in optimizing the formulations and develop perfect products before introducing them into the market. Such proactive adjustments can
- reduce the risk of market failures,
- enhance the overall quality of the biocidal products offered,
- minimize safety concerns,
- ensures stable sales and
- maintains company reputation.
EN 14347 offers a big chance for biocidal product makers to boost their marketing and get ahead in the market. They can do this by testing their products rigorously, backing up their claims with evidence, and forming smart partnerships. The standard helps them make their products more appealing. It also helps them reach more customers and gain their trust. So, for companies that want to be leaders in biocidal products, using this standard is crucial.
At MIS, we specialize in the EN 14347 (phase 1 suspension) test for various chemical disinfectants and antiseptic formulations. Our microbiology experts craft standardized and tailored methods to accommodate the unique testing needs of our clients’ product samples.
We also perform other quantitative suspension tests like EN 1040 to determine the bactericidal activity of chemical disinfectants and antiseptics.
Contact us today to obtain a pricing quote for EN 14347 or for further information on our microbiology testing services. Our experts are here to provide you with comprehensive consultation and support.
